No Way to Prevent This

The Onion

”No Way to Prevent This,’ Says Only Nation Where This Regularly Happens’ is the title of a series of articles perennially published by the American news satire organization ‘The Onion’ satirizing the frequency of mass shootings in the United States and the lack of action taken in the wake of such incidents.

Each article is about 200 words long, detailing the location of the shooting and the number of victims, but otherwise remaining essentially the same. A fictitious resident—usually of a state in which the shooting did not take place—is quoted as saying that the shooting was ‘a terrible tragedy,’ but ‘there’s nothing anyone can do to stop them.’ The article ends by saying that the United States is the ‘only economically advanced nation in the world where roughly two mass shootings have occurred every month for the past eight years,’ and that Americans view themselves and the situation as ‘helpless.’

The article was first published on May 27, 2014, following the Isla Vista killings in Southern California. Since then, ‘The Onion’ has republished the same article dozens of times in the aftermath of major mass shooting incidents, nearly verbatim, with only minor changes to reflect the specifics of each shooting. In 2017, Marnie Shure, the managing editor for ‘The Onion,’ said: ‘By re-running the same commentary it strengthens the original commentary tenfold each time. … In the wake of these really terrible things, we have this comment that really holds up.’

After The Onion republished the article on February 14, 2018, following the Parkland high school shooting, Jason Roeder, the writer of the original 2014 article, wrote that he ‘had no idea it would be applied to the high school a mile from [his] house.’ On May 25, 2022, following the Robb Elementary School shooting, ‘The Onion’ featured all 21 versions of the article they had written since 2014 on the home page of their website and on their Twitter feed. The homepage feature was repeated following the July 4 Highland Park shooting, with the article count having increased to 25. As of October 2023, it has since increased to 36. Since 2017, the article has been republished for each mass shooting in the United States which resulted in ten or more deaths.

The New York Times wrote in 2017 that ‘with each use, [the headline] seemed to turn from cheeky political commentary on gun control into a reverberation of despair.’ Mashable wrote that ‘[n]othing captures that feeling of frustration and powerlessness’ following major mass shootings as well as ‘The Onion’ articles, adding that ‘[t]here’s no shortage of brilliant Onion pieces, but none have resonated—or been as tragically prescient—like the ‘No Way’ post.’ The Washington Post wrote that ‘The Onion’ ‘appears to capture the frustration and futility felt by so many people’ following mass shootings, noting the increased Internet traffic the articles draw and how popular they are on social media.

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