Googie architecture (also known as populuxe or Doo-Wop) is a form of modern architecture and a subdivision of futurist architecture, influenced by car culture and the Space and Atomic Ages. Originating in Southern California during the late 1940s and continuing approximately into the mid-1960s, the types of buildings that were most frequently designed in a Googie style were motels, coffee houses and bowling alleys.
The school later became widely-known as part of the Mid-Century modern style, and some of those more notable variations represent elements of the populuxe aesthetic, as in Eero Saarinen’s TWA Flight Center. Features of Googie include upswept roofs, curvaceous, geometric shapes, and bold use of glass, steel and neon. Googie was also characterized by Space Age designs that depict motion, such as boomerangs, flying saucers, atoms and parabolas, and free-form designs such as ‘soft’ parallelograms and the ubiquitous artist’s palette motif.
The Daily Omnivore 
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