Carlos Slim (b. 1940) is a Mexican businessman, and the richest person in the world, worth more than US$60 billion. He owns the Mexican phone company Telmex, which provides a telephone service to most Mexicans. After graduating, Slim expanded on his father’s ownings of real estate in Mexico City. By age 26, he was worth $40 million. During the 1980s and 1990s, Slim bought several companies that were bankrupt or being privatized. Slim owns about 7% of the New York Times.
The Mexican magnate’s growing fortune has caused a controversy because it has been amassed in a developing country where per capita income does not surpass $14,500 a year, and nearly 17% of the population lives in poverty. Critics claim that Slim is a monopolist, pointing to Telmex’s control of 90% of the Mexican landline telephone market. Slim’s wealth is the equivalent of roughly 5% of Mexico’s annual economic output. Telmex, of which 49.1% is owned by Slim and his family, charges among the highest usage fees in the world, according to the Organisation for Economic Co-operation and Development.
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Carlos Slim
DaruDar
DaruDar is an international community where people give away things, their skills and time to each other for absolutely free requiring nothing in return. The community is based on principles of self-organization. Main condition of participation is following the rules of gift giving and communication set on the site. The global mission of DaruDar is to create a widespread social practice of gift-giving, to make it a daily and routine act. Words like ‘lot,’ ‘exchange,’ ‘freebie,’ ‘junk,’ or ‘crap’ are considered obscene on DaruDar. The service was launched in Russian in 2008. It was created by four friends who had worked with Habrahabr project earlier, a collaborative blog. They were inspired by flashmobs, Russian philosopher Peter Kropotkin and Gandhi.
Darudar users call themselves comembers (‘community members’). DaruDar gift is a thing, skill or service of a comember that he/she wants to give away to someone. In order to offer a gift a comember creates a publication describing what he gives. Other comembers can wish it. Later the gift giver chooses someone to promise their gift. Every gift can be commented, wished, promised and thanked. Only those offers which simultaneously satisfy all three of the following conditions and cannot exist without them should be considered gifts on Darudar: It can be wished; It can be promised; and It can be given.
CouchSurfing
CouchSurfing is a corporation based in San Francisco that offer its users hospitality exchange and social networking services. It recently suffered significant criticism from thousands of users after becoming a for-profit corporation after having been been a non-profit for many years. Couchsurfing is a neologism referring to the practice of moving from one friend’s house to another, sleeping in whatever spare space is available, floor or couch, generally staying a few days before moving on to the next house.
The CouchSurfing project was conceived by Casey Fenton in 1999. According to Fenton’s account, the idea arose after finding an inexpensive flight from Boston to Iceland. Fenton randomly e-mailed 1,500 students from the University of Iceland asking if he could stay. He ultimately received more than 50 offers of accommodation. On the return flight to Boston, he began to develop the ideas that would underpin the CouchSurfing project.
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Freak Show
A freak show is an exhibition of biological rarities, referred to as ‘freaks of nature.’ Typical features would be physically unusual humans, such as those uncommonly large or small, those with both male and female secondary sexual characteristics, people with other extraordinary diseases and conditions, and performances that are expected to be shocking to the viewers. Heavily tattooed or pierced people have sometimes been seen in freak shows, as have attention-getting physical performers such as fire-eating and sword-swallowing acts.
Freak shows were popular in the United States from the mid 19th to mid 20th centuries, and were often, but not always, associated with circuses and carnivals. Some shows also exhibited deformed animals (such as two-headed cows, one-eyed pigs, and four-horned goats) and famous hoaxes, or simply ‘science gone wrong’ exhibits (such as deformed babies).
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The Bubble Project
The Bubble Project, as proclaimed by its manifesto, aims to counteract corporate marketing and advertisement messages in public spaces. The project was conceived by Ji Lee, an artist and art director who originally printed 15,000 stickers that look like speech bubbles used in comic strips. He posts these blank speech bubbles on top of advertisements throughout New York City allowing anyone who sees them to write in their comments and thoughts.
By filling in the bubbles people engage in the project and transform ‘the corporate monologue into an open dialogue.’ The comments are photographed and posted on the project’s website. The Bubble Project has quickly gained popularity and independent efforts have sprung up in other parts of the world in countries such as Italy and Argentina.
Status Symbol
A status symbol is a perceived visible, external denotation of one’s social position and perceived indicator of economic or social status. Many luxury goods are often considered status symbols. Status symbol is also a sociological term – as part of social and sociological symbolic interactionism – relating to how individuals and groups interact and interpret various cultural symbols. What is considered a status symbol will differ between countries and states, based on the states of their economic and technological development, and common status symbols will change over time. For example, before the invention of the printing press, having a large collection of books was considered a status symbol. After the advent of the printing press, having books was more common among average citizens, and so the possession of books was less of a status symbol. In the past, pearls and jade were major status symbols. Another common status symbol of the past which is still somewhat present today is heraldry, or one’s family name.
Status symbols also indicate the cultural values of a society. For example, in a commercial society, having money or wealth and things that can be bought by wealth, such as cars, houses, or fine clothing, are considered status symbols. In a society that values honor or bravery, a battle scar would be more of a status symbol. The condition of one’s body can be a status symbol. In times past, when workers did physical labor outdoors under the sun and often had little food, being pale and fat was a status symbol, indicating wealth and prosperity (through having enough food and not having to do manual labor). Now that workers usually do less-physical work indoors and find little time for exercise, being tanned and thin is often a status symbol in many cultures. In the 1990s, foreign cigarettes in China, where a pack of Marlboro can cost one day’s salary for some workers, were seen as a status symbol. Cellphone usage in Turkey had been considered a status symbol in early 1990s.
Rolex
Rolex is a Swiss watchmaking manufacturer of high-quality, luxury wristwatches. Rolex watches are popularly regarded as status symbols. Rolex is also the largest single luxury watch brand, producing about 2,000 watches per day, with estimated revenues of around US$3 billion in 2003. Among the company’s innovations are: the first waterproof wristwatch (Oyster, 1923); the first wristwatch with an automatically changing date on the dial (Rolex Datejust, 1945); the first wristwatch with an automatically changing day and date on the dial (Rolex Day-Date); the first wristwatch case waterproof to 100 m (330 ft) (Rolex Oyster Perpetual Submariner); and the first wristwatch to show two time zones at once (Rolex GMT Master, 1954).
Rolex produced specific models suitable for the extremes of deep-sea diving, mountain climbing and aviation. Early sports models included the Rolex Submariner and the Rolex Oyster Perpetual Date Sea Dweller. The latter watch has a helium release valve, co-invented with Swiss watchmaker Doxa, to release helium gas build-up during decompression. The Explorer and Explorer II were developed specifically for explorers who would navigate rough terrain, such as the world famous Mount Everest expeditions. Another iconic model is the Rolex GMT Master, which was originally developed in 1954 at the request of Pan Am Airways to assist its pilots with the problem of crossing multiple time zones when on transcontinental flights (GMT standing for Greenwich Mean Time).
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Zippo
A Zippo lighter is a refillable, metal lighter manufactured by Zippo Manufacturing Company of Pennsylvania. Thousands of different styles and designs have been made in the seven decades since their introduction including military ones for specific regiments. George G. Blaisdell founded Zippo Manufacturing Company in 1932, and produced the first Zippo lighter in early 1933, being inspired by an Austrian cigarette lighter of similar design. It got its name because Blaisdell liked the sound of the word ‘zipper’ and ‘zippo’ sounded more modern.
Zippo lighters became popular in the United States military, especially during World War II when Zippo ceased production of lighters for consumer markets and dedicated all manufacturing to the U.S. military. The Zippo at that time was made of brass, but as this commodity was unobtainable, Zippo used steel during the war years. While the Zippo Manufacturing Company never had an official contract with the military, soldiers and armed forces personnel insisted that Base exchange (BX) stores carry this sought-after lighter. While it had previously been common to have Zippos with authorized badges, unit crests and division insignia, it became popular among the American soldiers of the Vietnam War, to get their Zippos engraved with personal mottos. These lighters are now sought after collectors items and popular souvenirs for visitors to Vietnam.
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Case
W.R. Case & Sons Cutlery Company is an American manufacturer of traditional pocketknives. The company originated in Little Valley, New York around the turn of the 20th century before relocating to its current home, Bradford, Pennsylvania, in 1905. The company’s namesake, William Russell Case, first made knives with his brothers under the name, Case Brothers Cutlery Company. His son, John Russell (‘Russ’) Case, worked as a salesman for his father’s company before founding W.R. Case & Sons.
The company’s roots extend back to 1889, when the Case brothers – William Russell (W.R.), Jean, John and Andrew Case, formerly of the Cattaraugus Cutlery Company – began selling cutlery from the back of a wagon in various small western New York villages. In January 1900, the brothers incorporated to form Case Brothers Cutlery Company.
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Cocacolonization
Cocacolonization is a term that refers to globalization or cultural colonization. It is a portmanteau of the name of the multinational soft drink maker Coca-Cola and the word colonization. The term is used to imply either: the importation of Western (particularly American) goods; or, an invasion by Western and especially American cultural values that threatens local culture. While it is possible to use the term benignly, it has been used pejoratively to liken globalization to Westernization or Americanization.
In explaining the role of Coca-Cola as a universal influence of the ‘American way’ in the Cold War period, scholar Richard Kuisel states, ‘Perhaps no commercial product is more thoroughly identified with the United States… Coca Cola was fast becoming a universal drink.’ The dangers of cocacolonization were evoked after World War II by the French press, which regarded Coca-Cola as an American affront to the French culture. A typical cold war joke stated that, following the moon landing, the USSR leapfrogged the U.S. by painting the moon red, whilst the U.S. retaliated by going back and writing Coca-Cola in white on the red background. Seen as ‘too American’ for Communists, Pepsi was the main exported soft drink to Europe for much of the Cold War.
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Megacorporation
Megacorporation is a term popularized by science fiction author William Gibson. It has become a term popularly used in cyberpunk literature, referring to a corporation that is a massive conglomerate, holding monopolistic or near-monopolistic control over multiple markets (thus exhibiting both a horizontal and a vertical monopoly). Megacorps are so powerful that they can ignore the law, possess their own heavily-armed (often military-sized) private armies, hold ‘sovereign’ territory, and possibly even act as outright governments. They often exercise a large degree of control over their employees, taking the idea of ‘corporate culture’ to an extreme.
Such organizations are a staple of science fiction long predating cyberpunk, appearing in the works of writers such as Philip K. Dick (‘Do Androids Dream of Electric Sheep?’), Thea von Harbou (‘Metropolis’), and Robert Heinlein (‘Citizen of the Galaxy’).
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Siri
Siri is a personal assistant application for Apple iOS. The application uses natural language processing to answer questions, make recommendations, and perform actions by delegating requests to an expanding set of web services. Siri claims that the software adapts to the user’s individual preferences over time and personalizes results, as well as accomplishing tasks such as making dinner reservations and reserving a cab. Siri was acquired by Apple in 2010, and is now an integrated part of iOS 5. It offers conversational interaction with many applications, including reminders, weather, stocks, messaging, email, calendar, contacts, notes, music, clocks, web browser, Wolfram Alpha, and maps. Currently, Siri only supports English (US, UK, and Australian), German and French, and has limited functionality outside of the US. Siri’s actions and answers rely upon a growing ecosystem of partners, including: OpenTable, CitySearch, Yelp, Yahoo Local, StubHub, RottenTomatoes, New York Times, and Google.
Siri is a spin-off from the Stanford Research Institute (SRI) Artificial Intelligence Center, and is an offshoot of the Defense Advanced Research Projects Agency (DARPA)-funded CALO project, described as perhaps the largest artificial-intelligence project ever launched. CALO was an attempted to integrate numerous AI technologies into a cognitive assistant; it is an acronym for ‘Cognitive Assistant that Learns and Organizes.’ The name was inspired by the Latin word ‘alonis,’ which means ‘soldier’s servant.’ Siri has many easter eggs. Most are answers to common catchphrases from popular culture. For example, if asked to ‘Open the pod bay door,’ a question David Bowman asks HAL 9000 in ‘2001: A Space Odyssey,’ the program gives the same response as HAL: ‘I’m sorry (username), I can’t do that.’ If the request is repeated, it draws other responses, such as a threat to report the user to the Intelligent Agents Union.















