Archive for ‘Technology’

November 5, 2012

Hot or Not

Hot or not composite

Hot or Not was a rating site that allowed users to rate the attractiveness of photos submitted voluntarily by others. The site offers a matchmaking engine called ‘Meet Me’ and an extended profile feature called ‘Hotlists.’ It is owned by Badoo Trading Limited (a dating-focused social discovery website, founded in 2006 by Russian entrepreneur Andrey Andreev), and was previously owned by Avid Life Media (who owns a dating web site named ‘Ashley Madison’ that is geared toward married individuals looking for an additional relationship).

‘Hot or Not’ was a significant influence on the people who went on to create the social media sites Facebook and YouTube. The site was founded in 2000 by James Hong and Jim Young, two friends and Silicon Valley-based engineers. Both graduated from the University of California, Berkeley in electrical engineering, with Young pursuing a Ph.D at the time.

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November 1, 2012

Science Studies

laboratory life

Science studies is an interdisciplinary research area that seeks to situate scientific expertise in a broad social, historical, and philosophical context. It is concerned with the history of scientific disciplines, the interrelationships between science and society, and the alleged covert purposes that underlie scientific claims. While it is critical of science, it holds out the possibility of broader public participation in science policy issues.

The word ‘science’ is used in the sense of natural, social and formal sciences – areas of research that tend toward positivism (‘all true knowledge is scientific’). The word ‘science’ thus explicitly excludes the humanities and cultural studies, which tend toward relativism (‘the truth of a statement is based on conditions’). Thus, while the topic of research in ‘science studies’ is the sciences, the main approaches to research come from the humanities (e.g. history) (hence the word ‘study’ in the title, rather than for example ‘theory’). Science studies scholars study (investigate) specific phenomena such as technological milieus, laboratory culture, science policy, and the role of the university.

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October 29, 2012

Game Studies

Jane McGonigal

Game studies or ‘gaming theory’ is an academic discipline that deals with the critical study of games. More specifically, it focuses on game design, players, and their role in society and culture.

Game studies is an interdisciplinary field with researchers and academics from a multitude of other areas such as computer science, psychology, sociology, anthropology, philosophy, arts and literature, media studies, communication, theology, and more. Like other media disciplines, such as television studies and film studies, game studies often involves textual analysis and audience theory. Game studies tends to employ more diverse methodologies than these other branches, however, drawing from both social science and humanities approaches.

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October 29, 2012

Everything Bad Is Good for You

pat kane

Everything Bad Is Good for You: How Today’s Popular Culture Is Actually Making Us Smarter’ is a non-fiction book written by American popular science author Steven Berlin Johnson.

Published in 2005, it is based upon Johnson’s theory that popular culture – in particular television shows and video games – has grown more complex and demanding over time and is improving the society within terms of intelligence and idea. The book’s claims, especially related to the proposed benefits of television, drew media attention.

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October 28, 2012

Understanding Media

 

The medium is the message

Understanding Media: The Extensions of Man’ is a 1964 book by Marshall McLuhan. A pioneering study in media theory, it proposes that media themselves, not the content they carry, should be the focus of study. McLuhan suggests that a medium affects the society in which it plays a role not by the content delivered through it, but by the characteristics of the medium itself.

McLuhan pointed to the light bulb as an example. A light bulb does not have content in the way that a newspaper has articles or a television has programs, yet it is a medium that has a social effect; that is, a light bulb enables people to create spaces during nighttime that would otherwise be enveloped by darkness. He describes the light bulb as a medium without any content. McLuhan states that ‘a light bulb creates an environment by its mere presence.’

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October 28, 2012

Global Village

Gutenberg Galaxy

Global Village is a term closely associated with Marshall McLuhan, popularized in his books ‘The Gutenberg Galaxy: The Making of Typographic Man’ (1962) and ‘Understanding Media’ (1964). McLuhan described how the globe has been contracted into a village by electric technology and the instantaneous movement of information from every quarter to every point at the same time. In bringing all social and political functions together in a sudden implosion, electric speed heightened human awareness of responsibility to an intense degree.

The Hindu concept of Vasudhaiva Kutumbakam (the whole world is one single family) is a similar thought, according to which: ‘Only small men discriminate saying: One is a relative; the other is a stranger. For those who live magnanimously the entire world constitutes but a family.’ The same concept is to be found in an ancient Tamil poem as, ‘every country is my own and all the people are my kinsmen.’

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October 28, 2012

The Gutenberg Galaxy

the medium is the message

The Gutenberg Galaxy: The Making of Typographic Man’ is a book by Marshall McLuhan, in which he analyzes the effects of mass media, especially the printing press, on European culture and human consciousness.

It popularized the term ‘global village,’ which refers to the idea that mass communication allows a village-like mindset to apply to the entire world; and ‘Gutenberg Galaxy,’ which we may regard today to refer to the accumulated body of recorded works of human art and knowledge, especially books. McLuhan studies the emergence of what he calls ‘Gutenberg Man,’ the subject produced by the change of consciousness wrought by the advent of the printed book.

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October 28, 2012

Nazi UFO

Space Nazis

In science fiction, conspiracy theory, and underground comic books, stories or claims circulate linking UFOs to Nazi Germany.

These German UFO theories describe supposedly successful attempts to develop advanced aircraft or spacecraft prior to and during World War II, and further assert the post-war survival of these craft in secret underground bases in Antarctica, South America, or the United States, along with their creators.

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October 27, 2012

Cocktail Party Effect

selective attention

The cocktail party effect is the phenomenon of being able to focus one’s auditory attention on a particular stimulus while filtering out a range of other stimuli, much the same way that a party-goer can focus on a single conversation in a noisy room. This effect is what allows most people to ‘tune in’ to a single voice and ‘tune out’ all others. It may also describe a similar phenomenon that occurs when one may immediately detect words of importance originating from unattended stimuli, for instance hearing one’s name in another conversation.

The cocktail party effect works best as a binaural effect, which requires hearing with both ears. People with only one functional ear seems much more disturbed by interfering noise. However, even without binaural location information, individuals can selectively attend to one particular speaker if the pitch of their voice or the topic of their speech is sufficiently distinctive (albeit with greater difficulty). This phenomenon is still very much a subject of research, in humans as well as in computer implementations (where it is typically referred to as source separation or blind source separation).

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October 25, 2012

Generation Z

iGeneration

Generation Z (also known as iGeneration) is a common name for the group of people born from a currently undefined point, defined variously as between 1989 and 2010, through to recent years, as distinct from the preceding ‘Generation Y’ (also referred to as ‘Millennials’). Generation Z is also known as the ‘Pluralist Generation.’ If Generation Z is considered to begin in 1989, it would make Gen Y a very brief generation born from 1977-1988. This flies in the face of the traditional definition of Generation Y beginning at some point in the 1980s and ending in the late 1990s or early 2000s.

However, due to recent cultural developments such as the rise of social networking and the differences in attitudes created by the Great Recession a divide has appeared which suggests an earlier cutoff date between 1989 and 1994 might be warranted. For example, as of 2012 half the users of Facebook are 22 years old or younger, compared to 2008 when the median age peaked at 26 years old. If the traditional definition of Generation Z beginning in the early 2000s is used, Generation Y is a group larger than the baby boomers and spanning a full 20 years.

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October 25, 2012

High Speed Photography

shake by carli davidson

High speed photography is the science of taking pictures of very fast phenomena. In 1948, the Society of Motion Picture and Television Engineers defined high-speed photography as any set of photographs captured by a camera capable of 128 frames per second or greater, and of at least three consecutive frames. High speed photography can be considered to be the opposite of time-lapse photography (extremely long exposures).

In common usage, high speed photography may refer photographs taken in a way as to appear to freeze the motion, especially to reduce motion blur, or to  a series of photographs taken at a high sampling frequency or frame rate. The former requires a sensor with good sensitivity and either a very good shuttering system or a very fast strobe light. The latter requires some means of capturing successive frames, either with a mechanical device or by moving data off electronic sensors very quickly.

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October 25, 2012

Freeze Frame

 

400 Blows

A freeze frame shot is used when one shot is printed in a single frame several times, in order to make an interesting illusion of a still photograph.

‘Freeze frame’ is also a drama medium term used in which, during a live performance, the actors/actresses will freeze at a particular, pre-meditated time, to enhance a particular scene, or to show an important moment in the play/production like a celebration. The image can then be further enhanced by spoken word, in which each character tells their personal thoughts regarding the situation, giving the audience further insight into the meaning, plot or hidden story of the play/production/scene. This is known as ‘thought tracking,’ another Drama Medium (e.g. costumes).

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